August 10, 2020
by DR. MARK T. WADE
#171: Paid VS Free Why One Summit Changed Their Model Moments Before Their Summit.
Description
Danny Den Hartog talks us through his unique and inspiring virtual summit. Learn how and why Danny decided to pivot the entire summit model just 11 days before the summit went live and how that allowed him to achieve success. Plus learn how you can host a summit even if you don’t intend to be the person performing the interviews. All that and more on today’s episode.
About Danny Den Hartog
Danny is a social entrepreneur, certified knowledge broker, international business- and virtual summit coach. He ran his own successful Virtual Summit (Women Impact Summit) and turned this into an EverSummit, bringing together over 26 speakers including a former President and Minister, leading to over 1,000 new leads in just 7 days of marketing.
Danny firmly believes that business should be used as a force for good in the world. Danny incubates social business ventures and also supports impact driven entrepreneurs to expand their business internationally.
Reach Out To Danny Den Hartog
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Facebook
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Email
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How Danny Got His Hugh Profile Speakers
👉 Warm introductions
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Asked people from embassies who are the people they admired most
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Asked them to introduce them to him
Advice On Having An Emcee Or Moderator
✔️ It really depends on the person that you have on the other side of the table
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Is it an experienced person?
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Do you have trust in their capabilities?
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If yes, then you can kind of leave a little bit more freedom
✔️ Determine the main outcomes with your moderator
Challenges He Faced In His Summit
❌ Underestimating the amount of work it takes to put together a summit
❌ Not planning it out
❌ Not tracking progress
❌ Wasting time on trivial things
❌ Not selling enough tickets
❌ Not doing marketing
What Contributed To The Success Of His Summit
👉 Involvement of the speakers
👉 Facebook ads
Insights On What Made His Summit Successful
➡️ Having internal certainty
➡️ Mastering your mindset as a summit host that you push through whatever it takes
➡️ Disciplining yourself
➡️ Pushing yourself through
➡️ Start with yourself
➡️ The enthusiasm and the belief that you portray to your team or people that you work with
➡️ If you don't believe in your own summit, why would other people jump in
What He Would Do Differently On His Next Summit
✔️ Master it as a project
✔️ Break it down in manageable chunks and disciplines
✔️ Do project management
✔️ Tick off more of boxes in the beginning
Final Advice From Danny
"We're talking here about the power of virtual summits. If you look at how competitive webinars are becoming, like half of the world is now pivoting to, to online business. Virtual summits are still a little bit unkept secret. And we are in front of that wave together. So I think let's just crack ahead. Crush it. And with the help of Mark, take a look at all the resources out there because you can figure it out by yourself through trial and error, or you can learn from people that have actually done what you're looking to do. So just take some advice and save you some time and money."
MY REQUEST
I’m going to give away all the best insights and knowledge but just need YOUR help!
- First - subscribe & leave a 5 star review on this podcast
- Second - share this podcast with anyone you know who has done, or wants to do a summit
That’s all I ask...
HOW TO GET IN TOUCH
👉 I am always looking for feedback
👉 If you have questions send them to me. (I’ll start doing a special Q&A monthly episode)
👉 If you want to be a guest reach out and let me know
👉 If you know someone I should interview please put me in touch with them.
Email me at: Podcast@VirtualSummits.com
Join the Summitology Masterclass: https://www.virtualsummits.software/summitology-masterclass-signup
Resources you can get in the show notes at http://virtualsummits.software/resource
✔️ One Day Summit Guide
✔️ Virtual Summits Framework
✔️ Plug & Play
✔️ Free Trial Virtual Summit Software
I want to end this episode by saying,
"I believe in YOU & YOU can do this."
Summits are by far one of the most powerful ways to quickly grow your list, launch your platform & make more money! (Even if you are just getting started).
Don’t get caught up in Analysis paralysis, because the world needs to hear your message & there are people who are waiting for you to help them.
So just get started. Imperfect action is always better than doing nothing!
Thank you and see you on the next episode!
Dr. Mark T Wade went from brick & mortar to multi-million dollar online business using a strategy called the "One-Day Summit".
Having created 6, 7 & Multi 7-figure businesses in the Brick & Mortar, Online (Education) Business, & Software As A Service space (Virtual Summits Software), Dr. Mark now helps entrepreneurs scale their online businesses with proven strategies such as the One-Day Summit Formula.
LINKS MENTIONED IN THIS EPISODE
🔗 Virtual Summits Software Free Trial
🔗 One-Day Summit Starter Guide
🔗 Access Summit Fest Live Portal
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