June 8, 2020
by DR. MARK T. WADE
#153: When To Take Control Back Of Your Summit From A Summit Team!
Monica Bijoux walks us through her success and challenges during her Virtual Summit. Specifically how to handle a speaker who is not living up to their original agreements, and why being in charge of your summit may be the best thing for your brand. All that and more on today’s episode.
Advantages Of Pre-recording Your Summits
✔️ You can edit whenever you make mistakes
✔️ You can edit when your speakers make mistakes or make unnecessary noise
✔️ You don’t have to worry about doing so much editing later
Livestream vs Pre-recorded
👉 Both work as long as you’re present and attentive
➡️ Pro - You’re allowed to interact with your audience right there
➡️ Con - Not all speakers are available when you’re wanting to do live
➡️ Pro - Allows room for mistakes
➡️ Con - Your speakers are not able to respond and answer and ask questions
Summit Success Factors
❇️ Having speakers that you connected
❇️ Being authentic
❇️ People feeling like they got value from what you had to say
❇️ Ensuring that your speakers understand what their role is
❇️ Speakers that help market the summit
Biggest Challenge In Putting Her Summit Together
➡️ People were not delivering what they said they wanted to do
On Reaching Out To Speakers
✔️ Do your research
✔️ Be very clear of who you're serving and what you want to get out of your summit
✔️ Understand what your speakers are
✔️ Do a quick interest call so that way you can vet some of your speakers and know where they're coming from
Advice On Challenges With The Speakers
👉 Always have extra speakers
👉 Still have prerecorded sessions so that if a person doesn't show up, you can show the prerecording in your live sessions
👉 If you have a speaker that is not living up to what they are promising, then it's okay to tell them, I appreciate you, but I'm not going to be able to use you on this particular event, and then replace them with someone else
👉 Remember, this is your event and you don't have to be desperate
👉 There's a lot of people out there that's willing to support you and help you with your summit
What Summit Hosts Are Doing Incorrectly With Their Branding
➡️ A lot of them are not true to who they are, their brand
You want your summit to be a part of your visibility, your credibility, and your authority
You want to make sure your stuff is true to who you are
It doesn't have to have your exact same thing, but have your colors matching
Have a similarity in what you do
Make sure that there's some consistency in what you do
Monica's Final Piece Of Advice
"You can be a product of your environment or fruit of your labor. You decide. And I always say, decide to move. You don't have to let your past or things that you've been through to take who you are and where you go."
I’m going to give away all the best insights and knowledge but just need YOUR help!
- First - subscribe & leave a 5 star review on this podcast
- Second - share this podcast with anyone you know who has done, or wants to do a summit
That’s all I ask...
HOW TO GET IN TOUCH
👉 I am always looking for feedback
👉 If you have questions send them to me. (I’ll start doing a special Q&A monthly episode)
👉 If you want to be a guest reach out and let me know
👉 If you know someone I should interview please put me in touch with them.
Email me at: Podcast@VirtualSummits.com
Join the Summitology Masterclass: https://www.virtualsummits.software/summitology-masterclass-signup
Resources you can get in the show notes at http://virtualsummits.software/resource
✔️ One Day Summit Guide
✔️ Virtual Summits Framework
✔️ Plug & Play
✔️ Free Trial Virtual Summit Software
I want to end this episode by saying,
"I believe in YOU & YOU can do this."
Summits are by far one of the most powerful ways to quickly grow your list, launch your platform & make more money! (Even if you are just getting started).
Don’t get caught up in Analysis paralysis, because the world needs to hear your message & there are people who are waiting for you to help them.
So just get started. Imperfect action is always better than doing nothing!
Thank you and see you on the next episode!
Dr. Mark T Wade went from brick & mortar to multi-million dollar online business using a strategy called the "One-Day Summit".
Having created 6, 7 & Multi 7-figure businesses in the Brick & Mortar, Online (Education) Business, & Software As A Service space (Virtual Summits Software), Dr. Mark now helps entrepreneurs scale their online businesses with proven strategies such as the One-Day Summit Formula.