November 18, 2019
by DR. MARK T. WADE
#086: How 6 Summits Are Still Bringing In Success With An Evergreen Strategy
Description
Marc Guberti walks us through the amazing process he used to evergreen all 6 of his Virtual Summits and how he continues to add new speakers on a monthly basis. No more one & done summits after you listen to this episode on the Virtual Summit Podcast
About Marc Guberti
Marc Guberti is a USA Today and WSJ bestselling author with over 100,000 students in over 180 countries enrolled in his online courses. He is the host of the Breakthrough Success Podcast and Radio Show where listeners learn how to achieve their breakthroughs. He coaches content creators on how they can attract more traffic to their content and boost revenue.
Marc has also written numerous books on digital marketing and productivity which can be found on Amazon and he has been featured in places like the Huffington Post and SUCCESS Magazine. He writes for places like ProBlogger, Business2Community, and the Westchester Business Journal.
Reach Out To Marc Guberti
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Email
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Website
Marc's 6 Summits
❇️ Content Marketing Success Summit
❇️ Productivity Virtual Summit
❇️ Wealthy Author Summit
❇️ Profitable Podcasting Summit
❇️ Biz Blog Summit
❇️ Advanced Affiliate Marketing Summit
Speeding Up The Process In Doing Summits
✔️ Reach out to the speakers first
🔷 Your ability to do a summit is based on you getting enough speaker interviews within the allocated timeframe
🔷 You get those interviews out of the way quickly
🔷 It's easier for you to focus more on the backend
How He Got Speakers To Say Yes On His Summits
👉 Introduced himself to his speakers by mentioning his previous work
👉 Mention at least 3 confirmed speakers
👉 Talk money
On Promoting Your Summit
➡️ Look for speakers who could promote as an affiliate
➡️ If someone can provide value and you're going to deny them just because they don't have a big enough email list then you're not in it for the right reasons
➡️ Pay in return for someone who may not have as big of an audience but can really wow your audience
Marc's Promotion Formula
✔️ Give affiliates swipe copy
✔️ Give speakers swipe copy
✔️ They promote it
✔️ Promotes it to his audience
Advantages Of Evergreen Summits
❇️ You can do it anytime you want
❇️ It doesn’t impede anything
Creating Evergreen Emails
✔️ Start with the live launch - that's how you're going to get a lot of speakers to promote at the same time
✔️ Remove references like dates - Use days instead of actual dates: Day one, day two, etc.
Driving Traffic To Your Evergreen Summits
➡️ Social media
➡️ Paid ads
➡️ Getting affiliates
➡️ Leveraging your own audience
Top Takeaways In Creating A Virtual Summit
❇️ It's all about relationships.
❇️ The more people you have who you can easily tap into and say, I'd love to have you on my summit, the easier it's going to be for you
❇️ Have as many reasons as possible to interview people like launch the virtual summit but also start a podcast
❇️ Make your virtual summit evergreen
❇️ The more you interview each week, the better this is going to be for you
MY REQUEST
I’m going to give away all the best insights and knowledge but just need YOUR help!
- First - subscribe & leave a 5 star review on this podcast
- Second - share this podcast with anyone you know who has done, or wants to do a summit
That’s all I ask...
HOW TO GET IN TOUCH
👉 I am always looking for feedback
👉 If you have questions send them to me. (I’ll start doing a special Q&A monthly episode)
👉 If you want to be a guest reach out and let me know
👉 If you know someone I should interview please put me in touch with them.
Email me at: Podcast@VirtualSummits.com
Join the Summitology Masterclass: https://www.virtualsummits.software/summitology-masterclass-signup
Resources you can get in the show notes at http://virtualsummits.software/resource
✔️ One Day Summit Guide
✔️ Virtual Summits Framework
✔️ Plug & Play
✔️ Free Trial Virtual Summit Software
I want to end this episode by saying,
"I believe in YOU & YOU can do this."
Summits are by far one of the most powerful ways to quickly grow your list, launch your platform & make more money! (Even if you are just getting started).
Don’t get caught up in Analysis paralysis, because the world needs to hear your message & there are people who are waiting for you to help them.
So just get started. Imperfect action is always better than doing nothing!
Thank you and see you on the next episode!
Dr. Mark T Wade went from brick & mortar to multi-million dollar online business using a strategy called the "One-Day Summit".
Having created 6, 7 & Multi 7-figure businesses in the Brick & Mortar, Online (Education) Business, & Software As A Service space (Virtual Summits Software), Dr. Mark now helps entrepreneurs scale their online businesses with proven strategies such as the One-Day Summit Formula.
LINKS MENTIONED IN THIS EPISODE
🔗 Virtual Summits Software Free Trial
🔗 One-Day Summit Starter Guide
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